Get to know me!

My name is Belinda Fritsch and I’m a Senior Content Editor & SEO Strategist who’s passionate about writing content that reads effortlessly — and delivers measurable impact.

With over 8 years of experience across tech, lifestyle, and health industries, I find the sweet spot between clarity, strategy, and creativity.

My mission: to shape content that builds trust, drives engagement, and grows brands organically.

Experience

Freelance

since 2020

Content Editor & SEO Strategist

As a freelance Content Editor and SEO Strategist, I help brands refine their voice, sharpen their message, and drive organic growth. I specialize in editing and optimizing website content, blogs, landing pages, and whitepapers to ensure clarity, consistency, and performance.

My approach combines copywriting & editing with SEO expertise — delivering content that resonates with people and ranks in search engines. Clients include international companies, local brands, and startups across the tech, lifestyle, and healthcare sectors.

Freelance

since 2020

Content Editor & SEO Strategist

As a freelance Content Editor and SEO Strategist, I help brands refine their voice, sharpen their message, and drive organic growth. I specialize in editing and optimizing website content, blogs, landing pages, and whitepapers to ensure clarity, consistency, and performance.

My approach combines copywriting & editing with SEO expertise — delivering content that resonates with people and ranks in search engines. Clients include international companies, local brands, and startups across the tech, lifestyle, and healthcare sectors.

Mosaic Group

January 2020 - May 2024

Team Lead: Content Marketing & SEO

After the acquisition, I took full responsibility for all content marketing and SEO initiatives across Mosaic and its subsidiaries like Teltech and Apalon. I developed comprehensive SEO and content strategies, conducted keyword research and competitor analyses, and presented SEO performance reports to stakeholders.

A core part of my role was leading a team of freelance copywriters, creating detailed content briefs, and managing editorial calendars. I also played a key role in copyediting, ensuring high editorial standards, consistency, and SEO alignment across all written content. Using tools like Google Analytics, Looker Studio, Search Console, SEMrush, and Amplitude, I produced data-driven reports and audits to optimize website performance. I collaborated closely with designers and developers to create landing pages and led cross-functional communication between marketing, creative, and product teams.

Mosaic Group

January 2020 - May 2024

Team Lead: Content Marketing & SEO

After the acquisition, I took full responsibility for all content marketing and SEO initiatives across Mosaic and its subsidiaries like Teltech and Apalon. I developed comprehensive SEO and content strategies, conducted keyword research and competitor analyses, and presented SEO performance reports to stakeholders.

A core part of my role was leading a team of freelance copywriters, creating detailed content briefs, and managing editorial calendars. I also played a key role in copyediting, ensuring high editorial standards, consistency, and SEO alignment across all written content. Using tools like Google Analytics, Looker Studio, Search Console, SEMrush, and Amplitude, I produced data-driven reports and audits to optimize website performance. I collaborated closely with designers and developers to create landing pages and led cross-functional communication between marketing, creative, and product teams.

iTranslate

March 2016 - December 2019

Marketing Manager

As Marketing Manager at iTranslate, I was responsible for developing and implementing a wide range of content, including ad texts, ASO texts, video scripts, landing pages, email newsletters, and social media posts. I conceptualized buyer personas, created detailed marketing reports, and wrote blog articles to enhance brand visibility and engagement. I also managed the iTranslate blog and maintained the entire CMS.

Following the acquisition by IAC in 2019, iTranslate became part of Mosaic Group, where my role expanded further.

iTranslate

March 2016 - December 2019

Marketing Manager

As Marketing Manager at iTranslate, I was responsible for developing and implementing a wide range of content, including ad texts, ASO texts, video scripts, landing pages, email newsletters, and social media posts. I conceptualized buyer personas, created detailed marketing reports, and wrote blog articles to enhance brand visibility and engagement. I also managed the iTranslate blog and maintained the entire CMS.

Following the acquisition by IAC in 2019, iTranslate became part of Mosaic Group, where my role expanded further.

Education

Human Medicine

Medical University, Graz

2024 -

Biomedical Engineering

Technical University, Graz

2017 - 2019

Law

Karl-Franzens-University, Graz

2013 - 2016

Stack

Google Analytics

Google Search Console

Looker Studio

Adobe Creative Suite

SEMrush

Figma

Framer

Webflow

Wordpress

Logic Pro

Unreal Engine

Languages

German

Native

German

Native

German

Native

English

Business

English

Business

English

Business

French

Basic

French

Basic

French

Basic

Let's Connect!

Let's Connect!

Let's Connect!

© Copyright 2024. All rights reserved.

© Copyright 2024. All rights reserved.